KeySpy — ASIN Keyword Intelligence

What keywords is yourcompetitor hiding from you?

Enter any Amazon ASIN and instantly see every keyword it ranks for — organic and sponsored — with search volume, rank position, difficulty score and 7-day trend. Then send them all to ScribeAI in one click.

No credit card · 7-day free trial · Starter, Pro & Business plans

9
Marketplaces
Daily
Data refresh
1-click
Export to ScribeAI
KeySpy — ASIN Analyzer
Live demo
Keywords
54
Organic
36
Sponsored
18
Top 10
11
KeywordVolumeRankDiffTrend
noise cancelling headphonesBoth
89.4K
#3Hard
wireless headphonesOrganic
74.2K
#1Hard
bluetooth over earBoth
52.3K
#7Med
anc headphonesOrganic
38.6K
#4Easy
headphones for travelOrganic
29.4K
#8Easy
54+
Avg keywords per ASIN
organic + sponsored
9
Amazon marketplaces
including full TR support
Daily
Data refresh
always up to date
1-click
ScribeAI export
no other tool has this
The real problem

Your competitors have a
keyword strategy. You don't know it.

Top Amazon sellers don't guess which keywords to target — they study what's already working. Without KeySpy, you're writing listings blindly while your competitors rank for hundreds of keywords you've never considered.

Targeting keywords that don't convert
Without knowing what actually drives sales for similar products, you waste time optimizing for low-converting keywords while missing the ones that matter.
Missing hundreds of long-tail keywords
Your top competitor ranks for 200+ keywords. You know maybe 20. The rest are driving traffic and sales every single day — and you're invisible for all of them.
No way to spot emerging trends early
A keyword trending upward today could be a major search term in 3 months. Without trend data, you can't move early — but your competitors can.
Without KeySpy
20 keywords — guessed
You write your listing with keywords you think matter. Your competitor ranks for 200+. You're missing 90% of the opportunity — and you don't even know it.
With KeySpy
54 keywords — discovered
You see every keyword your top competitor ranks for — with volume, rank, difficulty and trend. Send them all to ScribeAI in one click and start writing.
Page 4 → #1
Average ranking improvement for sellers who used KeySpy + ScribeAI together
How it works

From ASIN to full
keyword map in seconds.

One competitor ASIN is all it takes. KeySpy does the rest — and hands you every keyword on a silver platter.

1
Paste a competitor ASIN
Find any competitor on Amazon, copy their ASIN from the product URL, paste it into KeySpy and select your marketplace. Supports Amazon TR, US, UK, DE, FR, IT, ES plus Etsy. Takes 10 seconds.
2
KeySpy reveals everything
In seconds you see every keyword that product ranks for — organic positions, sponsored placements, monthly search volume, difficulty score and 7-day trend. Filter, sort, and spot the winners instantly.
3
Use them — one click
Download as CSV for your PPC campaigns — or hit "Send to ScribeAI" and start writing your optimized listing immediately. All keywords load instantly. Zero copy-pasting. 2.5 hours saved per listing.
What the data means

Every number tells you
something actionable.

Raw keyword data is useless without context. KeySpy shows you the metrics that actually matter — and what each one means for your strategy.

Quick decision guide
High volume + Easy
Target immediately — high reward, low competition. Move fast.
High volume + Hard
Long-term goal — worth building toward as you grow reviews.
Trend ↑ + Any difficulty
Move fast — get in before competition catches up with the trend.
Sponsored only
Organic gap — competitor is paying for it but not ranking. Your opportunity.
Search volume
How many times per month shoppers search for this keyword on Amazon. Higher volume = more potential traffic. Use this to prioritize which keywords are worth the effort.
89,400/mo → High priority
Rank position
Where your competitor appears in search results for this keyword. #1 = first result, maximum visibility. #15+ = ranks but not prominently. Target keywords where they're in top 10.
#3 organic → Very strong
Difficulty score
KeySpy exclusive
How competitive this keyword is — based on the strength of products currently ranking for it. Easy keywords are winnable quickly. Hard ones require strong sales history and reviews.
Easy → Start targeting now
7-day trend
KeySpy exclusive
Whether this keyword is gaining or losing search momentum over the past 7 days. Rising = opportunity — get in before competitors notice. Falling = reconsider your investment.
↑ Trending up → Act fast
Organic vs sponsored
Organic = naturally indexed, algorithm ranked it. Sponsored = paying for ads. Sponsored-only keywords are often organic gaps — your competitor is buying traffic for a keyword they don't rank for.
Sponsored only → Free opportunity
Full feature set

Everything you need to
rank higher than your competition.

Not just a keyword list — a complete competitive intelligence system. Every feature is built to give you a clear advantage.

Full ASIN reverse lookup
Enter any ASIN and see every keyword it ranks for — organic and sponsored — with search volume, rank position and difficulty. Updated daily with real Amazon data.
Core feature
One-click export to ScribeAI
Found your keywords? Hit one button and they all appear in ScribeAI instantly. No CSV, no copy-paste, no manual entry. 2.5 hours saved per listing. Exists nowhere else.
Exclusive
7-day trend sparklines
See whether each keyword is gaining or losing search momentum over the last 7 days. Spot rising trends before your competitors do — and get indexed before competition grows.
Exclusive
Organic vs sponsored filter
Separate what your competitor ranks for naturally vs. what they're paying to appear for. Sponsored-only keywords may be organic gaps you can exploit for free with a great listing.
CSV export for PPC
Download the full keyword list with all data points — ready for PPC campaign building, negative keyword lists, team sharing, or your own analysis tools.
Amazon TR + 8 marketplaces
Full support for Amazon TR — with accurate local keyword data. Plus US, UK, DE, FR, IT, ES and Etsy. All 9 in one tool. Amazon TR sellers: this is the only tool with proper TR data.
The unfair advantage

KeySpy → ScribeAI.
No other tool does this.

Every competitor platform makes you export keywords, paste them into a spreadsheet, and manually track them in a separate listing editor. We made the entire workflow instant.

1
Analyze your top competitor's ASIN
Paste their ASIN into KeySpy. In seconds you see all 54+ keywords — volume, rank, difficulty and 7-day trend for each one.
2
Filter and select the best ones
Sort by volume. Filter Top 10 only. Remove hard keywords you can't rank for yet. Pick the 15–20 keywords that make most sense for your product.
3
Hit "Send to ScribeAI" — one click
Your selected keywords transfer instantly. They're loaded and tracked in ScribeAI. Just write — watch keywords light up green, score climbs to 100%.
One-click ScribeAI integration
Starter (10/mo) · Pro (50/mo) · Business (unlimited)
Exclusive to niche.ltd
Keyword export workflow — tool by tool
niche.ltd (KeySpy → ScribeAI)1 click
Helium 10 (Cerebro → Scribbles)Manual
Jungle ScoutManual
SellerAppManual
SellzoneManual
2.5 hrs
Average time saved per listing
vs manual keyword workflow

"Your competitors didn't find those keywords by accident. They reverse-engineered competitor keywords that were already working. KeySpy makes that 10 seconds of work."

— KeySpy, built by niche.ltd for serious Amazon sellers

Start spying on your
competitors today.

No credit card required. 7 days free. All features included.
Cancel anytime — no questions asked.

See ScribeAI →
FAQ

Frequently asked questions.

What is reverse ASIN lookup and why does it matter?+
Reverse ASIN lookup means entering a competitor's product ID and seeing every keyword that product ranks for in Amazon search results. It matters because it shows you exactly which keywords are driving traffic and sales for similar products — so you can target the same ones instead of guessing. It's the fastest way to build a high-quality keyword list for your listing or PPC campaigns.
Where does KeySpy get its keyword data?+
KeySpy pulls data from Amazon's Product Advertising API and advertising data sources. Rankings are updated daily. Search volume data is based on Amazon search frequency reports. The data is the same quality standard used by major tools — updated daily, marketplace-specific, and as accurate as Amazon's own data allows.
How many ASINs can I analyze per month?+
During the 7-day free trial, you can analyze 1 ASIN per day (7 total). Starter plan ($39/mo) gives you 10 ASIN analyses per month. Pro plan ($89/mo) gives you 50 analyses per month. Business plan ($229/mo) gives unlimited analyses — ideal for agencies or sellers managing multiple product ranges.
What's the difference between organic and sponsored keywords?+
Organic keywords are ones where the product appears naturally in search results — Amazon's algorithm has indexed and ranked the listing. Sponsored keywords are ones where the seller is running a paid ad. Both are valuable: organic keywords tell you what to optimize for, while sponsored-only keywords may reveal gaps where your competitor is paying but not organically indexed — which you can exploit with a great listing.
How does the ScribeAI export work?+
After analyzing an ASIN in KeySpy, filter and select the keywords you want, then click the green "Send to ScribeAI" button. Your keyword list transfers instantly — all keywords are loaded and ready to track as you write your listing. No CSV, no copy-paste. The whole transfer takes about 2 seconds.
Which Amazon marketplaces are supported?+
KeySpy fully supports Amazon TR, US, UK, DE, FR, IT, ES — 7 Amazon marketplaces plus Etsy (9 total). Amazon TR is fully supported with accurate local keyword data. If you're selling on Amazon TR, KeySpy is the most reliable tool available for TR-specific keyword research.